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And while that might be typical for the weather – at least in many parts of the country – for much of the machine tool industry, this March is shaping up to be more like “In like a sickly kitten . . . and hoping to get out alive.” Southern California is far from typical, though: Blue skies and warm weather are the norm – not only for March, but for most of the year. And Haas Automation is far from the typical machine tool manufacturer: Despite a worldwide slump in machine tool consumption, Haas is only slightly off previous years’ numbers, and continues to gain market share. Clearly, Haas is getting the lion’s share of sales in the markets in which the company competes. The number of companies exhibiting at this year’s WESTEC show was also down considerably, and it is expected to be off for other regional shows around the country. Many long-time exhibitors have been downsizing their show booths, or pulling out altogether. Being an IMTS year, it is suspected that many manufacturers may be hoarding their resources for Chicago, rather than “wasting” them on smaller shows with less perceived value. Not so for Haas Automation. As the “hometown” show, WESTEC is historically where Haas debuts many of its new products, and this year was no exception. Haas filled its 5,280-square-foot booth with 21 machines this year, many of which were completely new products. Eleven additional Haas machines were on display in other booths around the hall, as well. Haas will also be present in force at other shows around the country throughout the year, including a 10,000-square-foot presentation at IMTS in September. Be assured that Haas Automation will continue to roar through 2002 with innovative new products, high-value options and affordable prices. For a look at the latest from the Haas Automation design team, check out the New Product Release page.
Blaupunkt GmbH Claims EMO Prize The Hildesheim (Germany) division of automotive electronics manufacturer Blaupunkt GmbH is the proud owner of a brand-new Haas Mini Mill, courtesy of Haas Automation Europe. Blaupunkt won the machine after entering a prize drawing at the Haas Automation Europe booth during the 8 days of EMO 2001. More than 5,000 visitors entered the drawing, but a random number generator chose just one lucky company to receive the first prize.
The benefit to the Blaupunkt Sample Engineering Department and the product development cycle will be considerable, notes Böttcher, including reduced product lead times and reduced overall manufacturing costs. “We had no idea we would win the Haas machine,” Böttcher remarks. “We needed the extra capacity in the Sample Engineering Department, but it isn’t often that things happen so fortuitously. We won the machine at exactly the right moment. Even in big companies you rarely get the equipment you need when you need it!” ~~
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